IKB

Spring/Summer 2013 runway looks by Tom Ford, Gucci and Stella McCartney

The color that many recognize as cobalt is known formally in the art community as IKB (International Klein Blue) developed by French painter, Yves Klein. Klein first mixed the color, made up primarily of the blue pigment Ultramarine, at the start of his career and registered the unique shade as IKB in 1960. The color covered everything from sculptures and furniture to women’s bodies – Klein would often paint a female’s torso and lay them directly on his canvases (pictured below). Unfortunately, his time as a working artist was cut feverishly short due to a string of heart attacks in 1962, but nevertheless, his work made enough of a cultural impact in a few short years that the term IKB is still used today.

Yves Klein at work

Painting by Yves Klein

This season, the spring 2013 runways from New York to Paris saw pops of Klein’s iconic color. Beginning in New York, Joseph Altuzarra showed pieces accented with rich blue fabric while in London, Tom Ford used the same hue for two looks in his women’s presentation as did Antonio Berardi. In Milan, Gucci sent a collection of monochromatic looks down the runway, two of which were head-to-toe IKB. Finally in Paris, designers from Stella McCartney to Hermes and Elie Saab featured the iconic shade in their collections for spring.

Altuzarra – Spring/Summer 2013

Antonio Berardi – Spring/Summer 2013

Hermes – Spring/Summer 2013

Elie Saab – Spring/Summer 2013

The color made such a statement on the runway that Gucci even shot the two monochromatic IKB looks for their spring 2013 ad campaign. No woman can resist Klein.

Gucci Spring/Summer 2013 Campaign

Gucci Spring/Summer 2013 Campaign

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